10.10.2023 / Growth

10 Simple tips to make your restaurant guests happy

Happy guests play a vital role in maintaining a prosperous restaurant business. How can you ensure that your guests feel welcomed and content? Let's explore ten straightforward ways to boost your guests' satisfaction.

People eat in a restaurant

1. Adopt a personalised method:

Use a personalised approach by recalling their preferences, names, and prior visits. This attentive approach fosters a unique bond and makes guests feel truly appreciated.

Solution: Install a CRM software to keep track of customer details and preferences, allowing your employees to offer a more bespoke service. Additionally, teach your staff how to provide excellent customer service.

2. Customer service excellence:

Ensure your staff are trained in providing exceptional service. Pleasant, attentive and effective service enhances the enjoyment of dining.

Solution: Hold regular training sessions on service and provide instructions for managing guest interactions.  Encourage staff to exceed guest expectations.

3. Menu updates:

Keep your menu fresh by adding new seasonal dishes and special offers. Delight and tempt guests with new culinary experiences.

Solution: Keep your menu up to date with seasonal meals and exclusive deals. Work together with your chef to design seasonal menus and initiate time-limited promotions to maintain the menu's novelty and exhilaration.

Consider implementing QR menus for speedy menu updates and automated routine tasks.

4. Ambience is key:

Make your restaurant warm and inviting by ensuring that your music, decorations, and furnishings correspond with your restaurant's theme and customer expectations.

Solution: To achieve this, consider updating your decorations, ensuring adequate lighting, and hand-picking a playlist that complements the atmosphere.

5. Attention to details:

It's important to attend to details, such as clean tables and fresh flowers, as guests appreciate the little things.

Solution: Establish a daily cleanliness checklist and meticulously set tables before service starts.

6. Online presence:

Ensure your website is informative and user-friendly, allowing guests to view the menu, make reservations, and read reviews.

Solution: A solution to achieve this is to enlist the services of a professional web designer to create a visually appealing, responsive website. It is also important to include high-quality photographs of your dishes. If you don't have a website yet, you can try our online solution for free.

7. Surveys and feedback:

Carry out customer surveys and review feedback to tackle any concerns and suggestions.

Solution: Routinely send surveys after visits through email or SMS and apply the feedback to make enhancements.

8. Loyalty and rewards:

Create a loyalty scheme that provides perks for returning customers, like reduced prices or complimentary products.

Solution: Formulate a customer loyalty plan and educate your workers to promote its advantages to guests.

9.Engaging with the local community:

Take part in nearby events and festivals to boost the popularity of your eatery.

Solution: Collaborate with local groups and engage in community events or sponsorships to establish a favourable reputation.

10. Keep seeking improvement:

Don't settle for mediocrity.  Continuously enhance all parts of your eatery to thrill and satisfy your customers.

Solution: Keep revising your procedures, menu, and service benchmarks. Urge personnel to propose enhancements and prize original ideas.

Improving guest satisfaction is a continuous effort that demands meticulous attention to detail and a devotion to excellence. Restaurants that are willing to put in the effort to enhance the customer experience will always be ahead of their competitors.

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